Lindsay Wheeler, a Virginia Highland resident, is the Co-Founder, President, and seed investor of the Virginia Highland District. In response to COVID-19'simpact on small businesses and a 50% commercial vacancy rate along North Highland Ave, Lindsay felt compelled to help preserve the neighborhood's soul and attract high-quality, local businesses.
Lindsay launched a thoughtful and inclusive grassroots campaign, posting flyers neighborhood soliciting feedback. Over 1,700 residents responded, inspiring Lindsay to partner with Katie Voelpel, then Founder of Beautify VaHi, to bring these ideas to life. They collaborated with commercial landlords to revitalize the business district. In VHD's first year, the neighborhood welcomed 21 new small businesses.
A core component of VHD's mission is rooted in lifting foot traffic. Lindsay and her husband Tyler Wheeler funded the operational costs and implemented infrastructure to launch community events like the VaHi Farmers Market, Porchfest, and Winterfest.
With over 20 years in business leadership experience, Lindsay brings a diverse set of skills as President of the Board. Lindsay has led enterprise customer experience teams for major consumer brands. She is also a skilled storyteller, serving as a lead Speakers Coach for several of the world's largest independent TEDx events.
Rooted in community and mindfulness, Lindsay has taught at Highland Yoga for 8 years, where she invites you in with a warm smile, hug and a desire to truly know you.
